Top 5 Social Networking Apps in Colombia: Q1 2024 Performance

The first quarter of 2024 showcased notable trends for the top 5 social networking apps in Colombia. Here's a detailed look at their performance based on data from Sensor Tower.

Grindr - Gay Dating & Chat saw fluctuations in weekly revenue, starting with $10.2K in the first week of January and peaking at $10.3K by the end of March. Weekly downloads experienced a steady rise, culminating in 7.9K during the last week of March. Active users showed a slight increase from 155.5K to 153.4K over the quarter, despite mid-quarter dips.

Skype maintained relatively stable weekly revenue, averaging around $3.1K to $3.8K, with a slight drop to $2.8K in the final week of March. Weekly downloads started at 6K and saw a decline to 4K by the end of the quarter. Active users peaked at 54.5K mid-January and settled at around 44.8K by the end of March.

Luxy - Selective Dating App experienced varying weekly revenue, peaking at $3K mid-January and ending the quarter at approximately $1.8K. Weekly downloads showed significant movement, with a high of 3.6K in mid-February and ending at 2K in late March. Active users consistently grew, reaching up to 8.4K by the quarter's end.

Facebook continued to dominate with impressive weekly downloads, starting at 331.6K and peaking at 484K in early March. Revenue remained steady, fluctuating between $4.3K and $5.5K, while active users slightly increased from 28.4M to 28.5M over the quarter.

BIGO LIVE-Live Stream, Go Live showcased a notable increase in weekly downloads, reaching up to 68K in mid-February before stabilizing around 43.5K by the end of March. Revenue saw a significant spike to $6.8K in early February but averaged around $2.3K for most of the quarter. Active users consistently grew from 529.9K to 556.3K over the three months.

These insights from Sensor Tower highlight the dynamic nature of social networking apps in Colombia, revealing trends in user engagement and monetization. For more detailed analytics, visit Sensor Tower.